Bad AI: Ex Box

AI Newsletter: Xbox AI Fails, Kimi K2, Knowledge Bases & Perplexity Browser

AI IS ACCELERATING - GET READY

Let's help you understand the WTF of AI and how it helps YOU and your organisation grow. Ready, set, agent.

This week:

😱 Bad AI: Ex Boxed

💭 AI Models: Kimi K2

🔥 Knowledge Bases: Get The Playbook

✨ AI Tools: Perplexity Comet Browser

💡 News, Trends & Insights

BAD AI: EX BOXED

​

Microsoft just laid off over 9,000 people, including Xbox designers - so naturally, they used an AI franken-image to advertise for…Xbox designers.

​

Looks alright to me. Well, apart from the woman magically coding on the back of her monitor, on a desk fading into the abyss - she's also wearing iPod-era wired Apple headphones, ffs. It's an image Picasso himself would call technically confusing.

​

Who posted it? Probably a senior Xboxer with a healthy satirical bent, or a sentient Midjourney bot went design-postal after a 3-day bender.

​
​Was it satire? Unclear. It could be mocking itself or it could be a hidden piece of performance art disguised as a cry for help from beyond the singularity, in .png format.

​

What did the Internet say?​
Designers: 'I'm kerning for the old days'
Everyone else: 'Where can I get one of those cordless workstations'?

​

If I see an image this cursed?​
Report it to HR, IT and probably an exorcist to be on the safe side.

AI KNOWLEDGE BASES: Playbook Download

​

Your employees spend a full day each week hunting for internal information.

​

And we've all somehow decided this is normal. It’s not.

​

McKinsey found that companies lose an entire workday per employee, every week, just searching for existing answers. That isn't a 'people' problem - it's a systems problem.

​

Advanced AI Knowledge Bases turn scattered internal knowledge into immediate, accurate answers - fully secure, always current, and tailored by role. If you want insights into setting them up, we have the playbook.

​

You can download it here - it covers:

​

✅ Real-world RAG, explained simply

✅ Why Copilots and Wikis fall short

✅ The leading tech stacks

✅ Advanced fine tuning options

​

We build advanced AI knowledge bases for organisations. Get in touch for a conversation about making your team more efficient.

AI MODELS: Kimi K2

​

Chinese startup Moonshot have released an open source model - Kimi K2 (I know, what is it with AI models and naming?) it's gaining some early buzz and outperformed ChatGPT and Claude in coding and reasoning.

​

Key points:

​

• Performance: Achieved higher scores than GPT-4.1 and Claude Opus across standardised coding and maths tests.
• Task-oriented: Designed specifically for structured tasks like code generation, debugging, workflow automation, and technical reasoning.
• Efficiency: Activates only a small fraction of parameters per task, reducing infrastructure costs and speeding up performance (it's a mixture-of-experts model with 32 billion activated parameters and 1T total parameters).
• Open deployment: Freely available weights, cost-effective and its built on Deepseek's existing open architecture.

​

What it means for businesses:

​

Companies have more and more credible open-source alternatives to closed US-centric models. But adopting Chinese models like K2 means carefully balancing performance gains against geopolitical concerns around data sovereignty, trust, and regulatory compliance.

​

Wider context:

​

This release accelerates the global open vs closed-source AI competition, positioning China at the front of model efficiency innovation. US models have the high ground still but face tougher competition - not just on performance but price and scale too.

AI Tools: Perplexity Comet Browser

​

Perplexity has launched Comet, an AI‑powered browser that integrates a chat‑assistant, agents and more, directly into your browsing flow.

​

Key points:

​

• Conversational: Sidebar assistant answers questions in‑page, so no more context‑switching - and features Perplexity's AI search engine as the default.
• Comet assistant: An agent that can automate tasks like summarising emails, navigating web pages or organising tabs in your sidebar.
• Private: Data stays local; Perplexity claims it doesn’t train on your browsing or usage history.
• Currently expensive: It's available to subscribers who pay $200 per month for Perplexity Max, with broader access rolling out via invite over the summer. You can join the waitlist here. 

​

What it means for businesses:

​

This is a step towards AI-native workflows. Instead of bouncing between ChatGPT, Google, and docs, teams get an interface that thinks, finds, and acts. Local-first data privacy will be important for uptake - though the steep price is a barrier.

​

Wider context:

​
This launch marks a key pivot: search, browsing, and AI agents are converging. Comet enters the AI‑browser wars alongside Google, OpenAI, Dia and others. This is the battle for what the Perplexity CEO, Aravind Srinivas, calls 'infinite retention' - if a user can do everything in one place, why go anywhere else.

WHAT'S NEW - News, Insights & Trends

​

> Adobe digital trends report​

> WeTransfer deny AI training on uploads​

> Amazon launches a new IDE​

> What is the hottest job in town?​

> Nvidia is selling chips to China again​

AI Newsletter Q&A

Q: What happened with Microsoft’s Xbox AI job ad?
A: After laying off thousands of staff, including Xbox designers, Microsoft bizarrely used an AI-generated image to promote new Xbox design roles. The image featured surreal details, like someone coding on the back of a monitor—raising questions about taste, timing, and the misuse of AI visuals.

Q: Why are AI knowledge bases important for productivity?
A: Employees lose around a day a week searching for internal answers. AI knowledge bases solve this by turning your existing documents into instant, role-specific answers—saving time and improving efficiency across the business.

Q: What is the Kimi K2 AI model and how does it compare to others?
A: Kimi K2 is a high-performing open-source model from Chinese startup Moonshot. It outscored GPT-4.1 and Claude Opus in coding and reasoning tasks, offering strong performance for structured work - though use in the West may raise data trust and compliance concerns.

Q: What does the Perplexity Comet browser do differently?
A: Comet blends browsing and AI assistance into one tool. It summarises emails, answers questions in-page, and protects user privacy by processing data locally. It’s part of a wider shift towards AI-native interfaces, though its current $200-a-month price makes it niche for now.

Q: What’s the big trend in AI this week?
A: Open-source AI is rising fast, AI-generated visuals are facing backlash, and tools like Perplexity are reshaping how we browse, search and interact online. The gap between hype and real-world business value is starting to narrow.

G3NR8 is an impact consultancy for the exponential age. We help organisations implement AI for maximum returns on investment.

​

Work with us to:

• Rapidly improve your sales and marketing function with an AI ecosystem - from horizon scanning to content repurposing and active campaign planning.
• Help each employee find information 60% faster with advanced AI knowledge bases - secure, and based on your business logic and data.
• Create valuable MVPs that don't sit in silos and work immediately to generate productivity gains and ROI in weeks, not months.
• Train your teams - we've trained 150+ large organisations in advanced generative principles and implementation.

​

​Drop us a line for a chat about productivity gains, cost savings, growth and how AI can scale your business.