AI champions and training
at a global electronics brand.
Interviews, a champions network, then hands-on training
The UK business, from the champions to the wider teams and each division.
The UK business of a global electronics brand
Teams across the UK business of a global electronics brand. We ran stakeholder interviews across the teams, then a workshop for the AI champions network, and helped shape the champions role charter. AI 101 followed for the wider teams, with a practical assessment and a working manual for the internal AI assistant. Then training days for each division, built around its own work.
Strategy first, then the people who spread it, then every team.
Interviews showed where AI already sat in the work. The champions network and its charter gave AI owners inside the business. Then the wider teams and each division trained hands-on, on the tool they already had.
Stakeholder interviews
Across the UK teams, before any session was written.
Champions workshop and charter
A workshop for the AI champions network. We helped shape the role charter that followed.
AI 101 for the wider teams
On the internal AI assistant, with a practical assessment and a working manual people keep.
Divisional training days
Dedicated days for each division, built around its own work.
Our test: two weeks later, is there a task your team now does differently?
AI 101 for the wider teams,
with a practical assessment
Built on the internal AI assistant the business had already rolled out. People left with a working manual, and the assessment was practical work.
Divisional training days
Dedicated AI training days for each division, built around its own work.
Trained on the tool they already have
The assessment and the manual sit on the internal AI assistant the business had already rolled out, so the skills land where the work is.
What stays in place after the sessions
These are the pieces built to hold.
- A champions network with a workshop behind it
- A role charter we helped shape, connecting global HQ, local leadership and the teams
- Quarterly milestones, so the remit has dates
- AI 101 with a practical assessment for the wider teams
- A working manual for the internal AI assistant
- Divisional training days built around each division's own work
More teams, measured the same way.
AI understanding up 28% in one month.
Their key creative and production team, trained hands-on on real briefs, then tools built with the team in the follow-up AMA.
96% rated it 4 or 5.
Comms leaders from GSK, Visa, the Bank of England and more, in live cohorts run with the UK's professional body for internal communication. Each webinar followed by an Ask Me Anything.
An AI change and competency framework for every role.
Aligned to the national digital skills framework, with a training programme mapped to it.
AI training and adoption at an award-winning digital agency.
Alignment, use case discovery, then hands-on training for dev, sales and marketing. The agency now offers AI services to its own clients.
